Jingdong micro-purchase sales increase 8 times than the original

Jingdong micro-purchase sales increase 8 times than the original

Yesterday, JD.com revealed that since the WeChat first-level entrance "shopping" channel went online for a week, the turnover on a single day has increased by 8 times compared with the previous level of "second-selected goods". However, Jingdong did not disclose the specific transaction size.

Jingdong’s WeChat first-class portal “Shopping” channel started on May 27, and JD.com revealed that since the first line of the week, mobile phones, digital, watches, food, and women’s apparel were the most popular among WeChat users, and the turnover was very encouraging. As of June 4th, the single-day transaction volume of WeChat “shopping” has increased by 8 times compared with the single-day turnover of the “imported products” at the secondary entrance under the “My Bank Card”. At present, "selected products" and "shopping" have been "combined into one," and both entrances are connected to the Jingdong platform, and they are exactly the same on the purchase interface. After a period of time, the secondary entrance to the "selected product" will be withdrawn. Although JD.com would not disclose the single-day trading volume of the “shopping” channel, it is reported that the single-day transaction in recent days has exceeded 100 million yuan and maintained a substantial growth trend.

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