From the results of the "2012/2013 fiscal subsidy promotion project for semiconductor lighting products" released by the mainland this year, we can see the protection actions of the mainland government. There are hundreds of manufacturers participating in the bidding, among which are not large international companies and Taiwanese factories. Competing for competition, but in the end only Philips was selected, the rest are local manufacturers in mainland China, it is obvious that foreign companies are struggling to eat the LED lighting pancakes in mainland China.
According to the industry, the global general lighting market in 2012 is about 80 billion US dollars, mainly in Europe and America, accounting for 49%, followed by 39% in Asia, 7% in the Middle East/Africa, and 5% in Latin America. Development, domestic demand market is huge, just a single country accounts for about 18% of the global lighting market, and because the mainland government is actively promoting the solid-state lighting industry, LED lighting leads the development of the local lighting industry.
Although the market is focused on the development of LED lighting in the mainland, the Taiwanese industry pointed out that at this stage, the mainland is dominated by the standard market, and there are more than 10,000 LED manufacturers registered in the mainland, and local vassalism is strong, regardless of central or Local governments have adopted protection strategies more or less, and it is difficult for foreign manufacturers to eat big cakes. Even Taiwanese companies are getting smaller and smaller opportunities.
According to the industry, in addition to the mainland, other emerging countries have strong demand for LED lighting. Compared with the Chinese market with tens of thousands of manufacturers and the mature European, American, Japanese and Korean markets, local manufacturers in these emerging countries have not really operated LED components. Mostly in the form of agents, its business strategy is to import and re-sell from overseas to downstream application operators. Therefore, for LED manufacturers, this will be the best opportunity to enter the market. Get the market leading edge.
However, the industry reminds that the current global LED lighting specifications have not yet been unified. For LED manufacturers that are rushing into overseas markets, due to different lighting specifications in different regions, the stocking inventory of LED factories will also increase relatively, so this is for Taiwanese manufacturers. Inventory and cost management will also be a challenge.
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