With the goal of strengthening the commercial air-conditioning business in the Chinese market, Panasonic Co., Ltd. established a commercial air-conditioning sales company, Panasonic Air Conditioning Equipment (China) Co., Ltd. on June 6, 2018, and will start sales in September 2018.
Previously, Panasonic used Guangdong Panasonic Air Conditioner Co., Ltd. (PAPAGZ) and Panasonic Refrigeration (Dalian) Co., Ltd. (PAPARDL) to manufacture and sell commercial air conditioners for the Chinese market. This time, the sales departments of the two companies will be integrated and coordinated, and a unified market strategy will be carried out in China. At the same time, the two companies will have their own strengths, focusing on "public construction? commercial projects (non-residential)" and "home decoration projects." (Residential)" "Home decoration market sales" three areas, build a highly professional sales system.
The new company is located in Suzhou, where Panasonic Group's development base in China-Matsushita Electric Research and Development (Suzhou) Co., Ltd. (PRDCS) is located. With the neighboring PRDCS as the development base for commercial air-conditioning equipment, while strengthening product development capabilities, the development and sales departments are combined into one, and products that meet customer needs are developed at a faster speed. The Suzhou headquarters also has exhibition halls and research facilities, which can allow more customers to understand the charm of products and services, with a view to expanding sales in East China where there is a large demand for commercial air conditioners.
Taking the establishment of the new company as an opportunity, we hope to increase market share in China, the world's largest commercial air-conditioning market, and further expand our business.
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