Since its establishment in 1979, Zhen Mingli has always adhered to scientific and technological innovation and adhered to the independent research and development of key technologies of products. Now it has many patented products with independent intellectual property rights. Products involved in all kinds of lighting, fiber optics, semiconductor lighting, professional lighting and audio, intelligent architectural lighting, commercial lighting, high-power outdoor special effects lighting, solar lighting technology applications, multimedia display systems, intelligent lighting control technology, laser show technology And waterscape production. In these decades, we have been able to achieve such good results. What are the places worth learning in our industry? To this end, Aladdin Lighting Network is very honored to interview the LED lighting senior enterprise Zhen Mingli Group, the following is the interview content:
Aladdin Lighting Network: You can see that your company has a lot of patents on the website of Zhengmingli. Can you talk about this situation?
Zhen Mingli: Zhen Mingli now has more than 1,000 authorized patents at home and abroad. The patented products cover more than 10,000 products in many technical fields such as traditional lighting, decorative lighting, commercial lighting, stage lighting, audio, LED chips, LED packaging, etc. There are more than 800 domestic patents and more than 200 foreign patents, including 45 invention patents, more than 600 utility model patents and more than 400 design patents. Zhen Mingli has always been committed to research and development of various patents, and has its own core patent technology to benefit consumers. But now there are many unscrupulous manufacturers copying and copying our patents and even using our brand to deceive consumers. Based on the interests of the maintenance group and consumer rights, Zhen Mingli has been fighting against counterfeit goods for many years.
Aladdin Lighting Network: Zhen Mingli is a company that attaches great importance to technological innovation. What achievements have the company made in recent technological innovation?
Zhen Mingli: Zhen Mingli has made breakthroughs in the research and development of LED chips recently. It has completed a number of LED chip manufacturing technologies such as half-cut chips, maskless technology, and droplet phosphors, and has obtained the national invention patent certificate. The company's current self-produced LED chip light efficiency has exceeded 100lm / W, the chip factory has produced epitaxial chips up to 2200mcd, has the international advanced level of strength.
Aladdin Lighting Network: Product quality plays an important role in the competition. How does your company guarantee product quality?
Zhen Mingli: As the leader in the global LED application lighting industry, Zhen Mingli has been strict with the quality requirements of LED products for many years. In addition to focusing on QC and then focusing on QA, every step of the process can not be neglected to standardize the product process. The company has its own standard department and the Lide Optoelectronic Testing Center in cooperation with South China University of Technology. Relying on strict quality management, the company has obtained ISO9001 quality system certification, and more than 85% of its own research and development products have passed international safety certifications such as UL, ETL, CSA, GS, VDE, CE, IMQ, BS, SAA, etc., and the company is also a UL member. Silver member with International CIE.
Aladdin Lighting Network: What are the advantages of your company's LED lighting products compared with the industry peers? What are the core competencies of your company?
Zhen Mingli: The Group's five strengths form our strong core competitiveness:
1. Cost control capability: Zhen Mingli is the only listed company in the world that completes the vertical integration of LEDs in the middle and lower reaches, so it has more powerful cost control capabilities.
2. Quality control ability: We have good quality control ability and strictly control the QC & QA control of the product. We can not neglect every link in the process, and standardize each product process.
3. Delivery time control ability: Because of the successful integration of the vertical integration, the Group has the most complete ERP system. The customer can fully grasp the progress of each process from the second of the order, and use the internal network of the group to purchase from the group. Every step from production to delivery is closely integrated, and every order can be delivered to customers worldwide as scheduled.
4. R&D capability: With more than 300 senior R&D engineers and technicians, equipped with the world's most advanced R&D equipment, it develops thousands of new products with advanced technology, novel style and high quality every year.
5. Product design ability: Good manufacturers must consider the customer when designing the product plan. We will do this intimately. Yinyin Lighting Design Co., Ltd., a subsidiary of Zhenmingli Group, has many famous product designers and lighting designers. Recently, a number of well-known designers have been hired from Europe to participate in product design, and the product design level has reached the international level.
Aladdin Lighting Network: Zhen Mingli has always been very active in environmental protection and green energy conservation, which can be reflected in many LED lighting products. What are your experiences and measures in environmental protection and energy saving for your company's LED lighting products?
Zhen Mingli: Zhen Mingli has always been committed to environmental protection and energy conservation. The products developed have been made of energy-saving and pollution-free LEDs. The accessories used also require materials that must meet environmental standards such as ROHS. The Group's products have been awarded the US Energy Star. Through the certification, we are now actively researching and developing new and more energy-efficient LED application lighting products to make a contribution to the earth and future generations. Under the government's strong demand for energy saving and emission reduction, NEO-NEON actively participates in the research and development of LED application lighting. We hope that all human beings can enjoy the earth without light and fresh air without warm winter. Zhenmingli Group will develop products with more intentions. Make consumers more convenient to use, let the mission of energy saving and emission reduction shine brightly around the world.
Aladdin Lighting Network: As a LED lighting professional, what advice do you have when choosing a product?
Zhen Mingli: Choosing the right LED light source to configure the position of the LED product to meet the requirements of its own, professional quality and good brand products, will not cause light waste and light pollution at the same time achieve a perfect lighting decoration effect. For example: There are more than 10,000 kinds of LED application lighting products, which are believed to meet the needs of consumers with different engineering designs and different budgets.
Aladdin Lighting Network: At present, LED lighting products are becoming more and more popular in the market. There are more and more manufacturers introducing new LED lighting products. What is your opinion on the development trend of LED lighting industry?
Zhen Mingli: LED application lighting is a new generation of light source. It is undoubted that in the next few decades or even longer, it will replace the existing traditional lighting with uninterrupted development. We welcome the manufacturers of powerful LEDs to participate in the century-old feast of subverting traditional lighting. The development trend of LED application lighting is getting better and better, the cost is getting lower and lower, the power is getting more and more power, the color is more and more beautiful, etc. To meet the daily needs of consumers.
After listening to the above introduction, we have more understanding of the real bright and bright LED lighting industry in China, so we are more confident. We have the spirit of continuous development and the spirit of enterprising, together with the Ministry of Science and Technology at the beginning of this year. The implementation of the Ten Cities and Ten Thousand Miles LED Projects in Guangdong has all included good information for the industry. We believe that the LED lighting industry will become stronger and stronger, and I wish that Ming Mingli will achieve even better results in the future!
postscript:
After the interview, Xiao Bian also visited the Zhen Mingli LED product exhibition hall. The first impression is that the exhibition hall is large, the products are numerous, and each has its own characteristics. It is really dazzling to see Xiaobian. The following small series will take you to visit the Zhen Mingli exhibition hall:
Zhen Mingli exhibition hall appearance
Chandelier area
Panel light area
Unit light area
Energy saving lamp area
BAR area
The technician explained the working principle of the LED fluorescent lamp on site.
more products,
Aladdin Lighting Network: You can see that your company has a lot of patents on the website of Zhengmingli. Can you talk about this situation?
Zhen Mingli: Zhen Mingli now has more than 1,000 authorized patents at home and abroad. The patented products cover more than 10,000 products in many technical fields such as traditional lighting, decorative lighting, commercial lighting, stage lighting, audio, LED chips, LED packaging, etc. There are more than 800 domestic patents and more than 200 foreign patents, including 45 invention patents, more than 600 utility model patents and more than 400 design patents. Zhen Mingli has always been committed to research and development of various patents, and has its own core patent technology to benefit consumers. But now there are many unscrupulous manufacturers copying and copying our patents and even using our brand to deceive consumers. Based on the interests of the maintenance group and consumer rights, Zhen Mingli has been fighting against counterfeit goods for many years.
Aladdin Lighting Network: Zhen Mingli is a company that attaches great importance to technological innovation. What achievements have the company made in recent technological innovation?
Zhen Mingli: Zhen Mingli has made breakthroughs in the research and development of LED chips recently. It has completed a number of LED chip manufacturing technologies such as half-cut chips, maskless technology, and droplet phosphors, and has obtained the national invention patent certificate. The company's current self-produced LED chip light efficiency has exceeded 100lm / W, the chip factory has produced epitaxial chips up to 2200mcd, has the international advanced level of strength.
Aladdin Lighting Network: Product quality plays an important role in the competition. How does your company guarantee product quality?
Zhen Mingli: As the leader in the global LED application lighting industry, Zhen Mingli has been strict with the quality requirements of LED products for many years. In addition to focusing on QC and then focusing on QA, every step of the process can not be neglected to standardize the product process. The company has its own standard department and the Lide Optoelectronic Testing Center in cooperation with South China University of Technology. Relying on strict quality management, the company has obtained ISO9001 quality system certification, and more than 85% of its own research and development products have passed international safety certifications such as UL, ETL, CSA, GS, VDE, CE, IMQ, BS, SAA, etc., and the company is also a UL member. Silver member with International CIE.
Aladdin Lighting Network: What are the advantages of your company's LED lighting products compared with the industry peers? What are the core competencies of your company?
Zhen Mingli: The Group's five strengths form our strong core competitiveness:
1. Cost control capability: Zhen Mingli is the only listed company in the world that completes the vertical integration of LEDs in the middle and lower reaches, so it has more powerful cost control capabilities.
2. Quality control ability: We have good quality control ability and strictly control the QC & QA control of the product. We can not neglect every link in the process, and standardize each product process.
3. Delivery time control ability: Because of the successful integration of the vertical integration, the Group has the most complete ERP system. The customer can fully grasp the progress of each process from the second of the order, and use the internal network of the group to purchase from the group. Every step from production to delivery is closely integrated, and every order can be delivered to customers worldwide as scheduled.
4. R&D capability: With more than 300 senior R&D engineers and technicians, equipped with the world's most advanced R&D equipment, it develops thousands of new products with advanced technology, novel style and high quality every year.
5. Product design ability: Good manufacturers must consider the customer when designing the product plan. We will do this intimately. Yinyin Lighting Design Co., Ltd., a subsidiary of Zhenmingli Group, has many famous product designers and lighting designers. Recently, a number of well-known designers have been hired from Europe to participate in product design, and the product design level has reached the international level.
Aladdin Lighting Network: Zhen Mingli has always been very active in environmental protection and green energy conservation, which can be reflected in many LED lighting products. What are your experiences and measures in environmental protection and energy saving for your company's LED lighting products?
Zhen Mingli: Zhen Mingli has always been committed to environmental protection and energy conservation. The products developed have been made of energy-saving and pollution-free LEDs. The accessories used also require materials that must meet environmental standards such as ROHS. The Group's products have been awarded the US Energy Star. Through the certification, we are now actively researching and developing new and more energy-efficient LED application lighting products to make a contribution to the earth and future generations. Under the government's strong demand for energy saving and emission reduction, NEO-NEON actively participates in the research and development of LED application lighting. We hope that all human beings can enjoy the earth without light and fresh air without warm winter. Zhenmingli Group will develop products with more intentions. Make consumers more convenient to use, let the mission of energy saving and emission reduction shine brightly around the world.
Aladdin Lighting Network: As a LED lighting professional, what advice do you have when choosing a product?
Zhen Mingli: Choosing the right LED light source to configure the position of the LED product to meet the requirements of its own, professional quality and good brand products, will not cause light waste and light pollution at the same time achieve a perfect lighting decoration effect. For example: There are more than 10,000 kinds of LED application lighting products, which are believed to meet the needs of consumers with different engineering designs and different budgets.
Aladdin Lighting Network: At present, LED lighting products are becoming more and more popular in the market. There are more and more manufacturers introducing new LED lighting products. What is your opinion on the development trend of LED lighting industry?
Zhen Mingli: LED application lighting is a new generation of light source. It is undoubted that in the next few decades or even longer, it will replace the existing traditional lighting with uninterrupted development. We welcome the manufacturers of powerful LEDs to participate in the century-old feast of subverting traditional lighting. The development trend of LED application lighting is getting better and better, the cost is getting lower and lower, the power is getting more and more power, the color is more and more beautiful, etc. To meet the daily needs of consumers.
After listening to the above introduction, we have more understanding of the real bright and bright LED lighting industry in China, so we are more confident. We have the spirit of continuous development and the spirit of enterprising, together with the Ministry of Science and Technology at the beginning of this year. The implementation of the Ten Cities and Ten Thousand Miles LED Projects in Guangdong has all included good information for the industry. We believe that the LED lighting industry will become stronger and stronger, and I wish that Ming Mingli will achieve even better results in the future!
postscript:
After the interview, Xiao Bian also visited the Zhen Mingli LED product exhibition hall. The first impression is that the exhibition hall is large, the products are numerous, and each has its own characteristics. It is really dazzling to see Xiaobian. The following small series will take you to visit the Zhen Mingli exhibition hall:
Zhen Mingli exhibition hall appearance
Chandelier area
Panel light area
Unit light area
Energy saving lamp area
BAR area
The technician explained the working principle of the LED fluorescent lamp on site.
more products,
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